ABOUT AD

Associative Design is a registered brand developed by AIMMP – the Portuguese Association of Wood and Furniture Industries – to promote Portuguese design and the national home sector internationally. Certified as a European Union Certification Mark by the EUIPO, it affirms values of authenticity, quality, and traceability. Bringing together designers and manufacturers, the brand highlights innovation, craftsmanship, and cultural identity. 

Through exhibitions, events, and partnerships, it supports the global positioning of Portuguese design. With a focus on sustainability, technology, and creativity, Associative Design fosters dialogue between industry, academia, and the design community, promoting long term development and international visibility.

Our Mission

To promote Portuguese design and production as drivers of innovation, sustainability, and cultural identity. Associative Design fosters collaboration between industry, designers, and institutions, enhancing the global visibility of the Portuguese home sector through curated initiatives, international events, and long-term value creation.

Our Vision

To position Portuguese design and production as a global reference in the home sector. Associative Design envisions a future where creativity, technology, and sustainability converge to strengthen the relationship between industry, academia, and the design community — fostering a resilient, innovative, and internationally recognised ecosystem.